A new report, Culture Wars: How the Food Giants Turned Yogurt, a Health Food, into Junk Food,issued by The Cornucopia Institute, accuses Dannon, Yoplait, Chobani and other major marketers of misleading parents, who are looking for healthier foods for their families, into purchasing yogurts loaded with sugar and containing a myriad of questionably safe artificial sweeteners, colors and emulsifiers.
“What is most egregious about our findings,” said Mark A. Kastel, Codirector of The Cornucopia Institute, “is the marketing employed by many of the largest agribusinesses selling junk food masquerading as health food, mostly aimed at moms, who are hoping to provide their children an alternative, a more nutritious snack. In some cases, they might as well be serving their children soda pop or a candy bar with a glass of milk on the side.”
Cornucopia’s report also looked at the industry’s labeling campaign: Live and Active Cultures, which purportedly assures a high level of healthful probiotics, which are microorganisms thought to improve digestion in the intestinal tract. Cornucopia tested yogurt purchased directly from the dairy cases, in grocery stores, rather than the industry’s practice of testing at the factory prior to shipment. Yogurt – Cornucopia Institute